Real Conference Learning Means an Attendee’s Job Performance Will Improve

Conference AttendeeThe impact of your conference education sessions is less about what happens on site and more about what happens on the attendee’s job after the session.

Your conference education needs to be transformational, not just informational.

It should transform thinking, attitudes, behaviors, and actions. It’s ultimately about improving the attendee’s job performance.

Yet rarely do we plan conference education with a focus on the attendee’s business outcomes and actions.

We assume that a happy and satisfied conference audience is enough.

It isn’t! The conference race for the future will be won based on the unique attendee networking and education experience you provide.

Lectures, panels, videos, and demonstrations remain the strategies of choice for conference education.

This is a major problem because we now know from neuroscience and evidence-based education research that learning is social. It occurs through thinking, reflection, application, and feedback.

Science has proven that traditional lectures and panels are inefficient, ineffective, and not engaging enough for real learning to occur. Telling someone what to do doesn’t lead to change.

Here are five active learning principals:

1. Learning involves active mental construction.

2. Learning facts and applying information are two different processes.

3. Practice makes perfect.

4. Peer learning rules.

5. Discussions facilitate learning.

It’s time for conferences to focus on improving the attendee’s education experience.

That means focusing on the learning design—what the attendee will do during conference education. When will you apply the research about the biology of learning to your conference education?

Source : http://meetingsnet.com

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